Why is Email Marketing important?

Building trust with customers is crucial for any business, and one effective method to achieve this is by directly engaging with your audience using email marketing.  One of the key advantages of email marketing is the opportunity to communicate with individuals who have willingly given their permission to receive emails from your business. They have opted-in, indicating their interest in hearing from you. As a result, they are more likely to actively participate with the content you share. Based on my experience, the majority of businesses are not harnessing the full potential of their customer database. 

Regular, strategic email marketing will more than likely lead to the best ROI against other methods of advertising for your eCommerce store.

edm services

EDM Template Design

At times, the challenge of creating an EDM template can hinder progress and prevent further action. However, I can assist you in designing an email template that will not only please your customers but also contribute to conversions. With our inboxes flooded with promotional content, it’s crucial to distinguish yourself from the competition and provide your readers with compelling reasons to open, click, and ultimately convert.

edm services

Regular EDM Management

If you find yourself in need of consistent and frequent EDMs but lack the resources to create them internally, feel free to reach out and discuss the possibility of ongoing management for your email marketing needs. Whether this is on a weekly, fortnightly or monthly basis.

With a solid foundation of 16+ years of expertise in eCommerce and shopify, I have a deep understanding of the practicalities involved in running a successful online business. I am based in Queenstown, New Zealand.

Get in touch to arrange a quick chat or video call to discuss your project or requirement.